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How We Think

We have a lot on our minds.

We write blogs and host webinars because sharing our perspective keeps us focused and makes our work more effective.

We’ve written a book series on hospital marketing, researched the state of trust in healthcare for over a decade, developed a library of buyer personas for healthcare marketers, and are exposing alarming trends in the health insurance industry.

Topics...

Agency News

42

Bi Weekly Reports

44

Blogs

54

Brand Strategy

26

Communications Recommendations

57

Consumer Behavior

61

Crisis Response

50

Daily Briefing Live

45

Digital Marketing

24

Health Services

39

Health Systems

37

Health Technology

27

Healthcare Business Trends

19

Hidden

65

Internal Communications

58

Issues & Crisis

60

Issues Group

47

Joe Public

22

Know Thy Buyer

41

Marketing

17

No Normal

52

Operation Recovery: A Conversation with Stuart Kilpinen

51

Original Research

55

Our Work

46

Payor Provider Issues

29

Physician & Staff Engagement

62

Podcast

56

Public Relations

32

Rapid Recovery

48

Reputation Management

28

Return to Growth

49

Service Line Marketing

59

staff

64

The Scoop

53

Trust in Healthcare

40

Virtual Care

63

How We Think Menu

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Healthcare Delivery is Being Dragged (Kicking and Screaming) Into the Modern Era A Blog by Sasha Boghosian
The Era of "No Normal" A Blog by Brandon Edwards
Brand Building Post-COVID-19 A Blog by Lindsey Thompson
Healthcare M&A Post-Pandemic — Opportunities, Not Opportunism A Blog by Ryan Colaianni
The Journey of 1,000 Miles A Blog by Kris Wickline
ReviveHealth Supports Clients in Immediate Pivot to Address Needs Amid COVID-19 A Blog by ReviveHealth
Why B2B Health Tech Buyers are Changing Overnight A Blog by Shannon McIntyre Hooper
Why the “Missing Domino” Matters So Much A Blog by Brandon Edwards
Q&A: The right (and wrong) ways to talk with patients who are frightened to seek care A Blog by Sasha Boghosian
Business as usual for healthcare payors? A Blog by Nate Kaufman
What Has the Last Week Revealed About Hospitals as They Prepare for the Post-COVID Era? A Blog by Brandon Edwards
In the Post-COVID Era, We Will See “Experts” Blame the Victim A Blog by Brandon Edwards
Hospitals Save Our Lives. How Do We Save Them? Part Four A Blog by Brandon Edwards
Hospitals Save Our Lives. How Do We Save Them? Part Three A Blog by Brandon Edwards
Hospitals Save Our Lives. How Do We Save Them? Part Two A Blog by Brandon Edwards
Hospitals Save Our Lives. How Do We Save Them? Part One A Blog by Brandon Edwards
CARES and Good Stewardship A Blog by Brandon Edwards
All Things COVID-19 Related A Blog by ReviveHealth

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