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A compilation of supremely hashtagable content for strategists, marketers, communicators, and brand enthusiasts – all focused on healthcare.
How We Think
We have a lot on our minds.
We write blogs and host webinars because sharing our perspective keeps us focused and makes our work more effective.
We’ve written a book series on hospital marketing, researched the state of trust in healthcare for over a decade, and developed a library of buyer personas for healthcare marketers.
Topics...
Brand
26
Crisis and Reputation Management
28
Digital
24
Health Services
39
Health Systems
37
Health Technology
27
Healthcare Business Trends
19
Joe Public
22
Know Thy Buyer
41
Marketing
17
Payor Provider Issues
29
Public Relations
32
Trust in Healthcare
40