COVID-19
Leading health systems through the No Normal.
With the end of the novel coronavirus nowhere in sight, the pandemic’s impact on our society, and the industry and organizations changing every day, we find ourselves in what we call the era of the No Normal. If you’re looking for help in how to succeed as a health system marketer or communicator in this time of uncertainty, you’ve come to the right place. Since mid-March, when the pandemic first significantly hit the U.S., we have stayed on top of the crisis by conducting consumer surveys, publishing our take on the latest news, providing insights and advice, and connecting you with your peers through podcasts and webinars. If there’s something you’re looking for and can’t find below, let us know.
Podcast — The Importance of Consumer Insights During COVID-19
With Victor Reiss — VP, Consumerism and Insights at UNC Health
In this episode of The No Normal Show, we invite Bryan Hamilton, AVP of Marketing and Communications at Cincinnati Children's, to discuss how he sees COVID-19 impacting his marketing function moving forward.
This week's guest on the No Normal Show is Dr. Robert Winn, a nationally recognized leader in addressing health disparities, and Director of VCU Massey Cancer Center. During the show we discuss, the impact COVID-19 has had on health disparities, the activities VCU Health is implementing to address health disparities, and how other health systems can follow suit and lead in their own communities.
This Special Report discusses communication recommendations for hospitals and health system marketing leaders responding to issues that are more complex than ever. Racial inequities in healthcare have moved to the front-stage, political divides have widened, and clinical staff burnout has reached a peak.